A very special “user experience”

Photo: uberding.net

Photo: dandydiary.de

Photo: uberding.net

Photo: amypink.com

Jahr

2015

Branche

Lifestyle Products

Medien

Advertorial, Influencer Campaign

Markt

Germany

„Pleasure, they way it should be“

Some topics can hardly be broached in our current society. Masturbation for example.

On behalf of Tenga – a famous Japanese maker of adult toys – we asked ourselves how we could change this situation for the European market.

We decided to break the mold in order to bring the stylish single-use products into the German market, while casting the brand’s “New Adult Concept” in a casual, fun-oriented light. Together with the blog network of VICE media, we asked well known and influential bloggers to report about their first hand experiences with Tenga’s lifestyle products.

Here’s what they had to say:

“Why turn the screw with your hand when there’s an electric screwdriver?”
Flo – Uberding 
http://uberding.net/2015/11/27/tenga-spass-mit-dir-selbst/

“Like having sex with a very horny robot”
Marcel Winatschek – AMY&PINK
https://www.amypink.com/2015/12/07/fun-with-tenga-i-tried-the-latest-pleasure-toys-from-japan/

“While we were masturbating for years in the Stone Age, thanks to Tenga we can finally enter the modern world.”
Jakob – DandyDiary
http://dandydiary.de/zeitgemaess-wichsen-tenga/ 

“Pleasure, they way it should be”
Marcel Schlutt – Kaltblut
http://www.kaltblut-magazine.com/tenga-pleasure-the-way-it-should-be/